How Much Is A Customer Worth?
No business would operate well without a good customer base. However, what a customer is worth to a business can be difficult to measure. Part of determining how much a customer is worth involves taking a close look at how much your business spends to get them...
Is Gift Marketing A Proven Strategy?
In today’s rocky market, it can be really difficult to find a strategy that tempts those looking to save every penny to purchase from even the most well-established company. While you might think that everyone loves a freebie, is gift marketing right for your...
Using Leaflets To Increase Brand Awareness
It can be hard not to think of selling when planning a marketing campaign, yet drawing attention to your branding through repetitive marketing is a great way to get attention. Repeated door drops and leaflet direct mail campaigns landing directly on their doormat will...
Powerful Tips To Master For Success With Your Leaflet Campaigns
Leaflet distribution campaigns are the perfect way to get your marketing message across, landing directly on the doormat of homes and businesses. You can hit a wide area or targeted audience with one of the cheapest ways of advertising available. That said, it's...
What Should I Consider Before Buying A Franchise?
Starting your own business is a big decision, often mixed with worry, and fear of what happens if things go wrong. Buying into a franchise can help with some of the concerns that offer you greater comfort than going it alone, but there are still some things that it's...
Forget Everything You Know About Door Drop Marketing
The internet is now so crowded it can be impossible to get your message to the right people. If you often find yourself getting fed up with the numerous advertisements you see pop up every time you look on the internet, then it's pretty sure your customers are feeling...
Build And Develop Your Own Job Security Through Franchising
Starting a new business can be daunting and from scratch, undoubtedly risky, If you’re worried about beginning a business from the ground up, there could be a less risky method. In fact, franchising could be the answer to many of the worries those looking to start a...
How To Use Direct Mail To Boost Sales
It's hoped that with every direct mail campaign, you boost sales; otherwise, what would be the point? That said, there are some things you should do to encourage potential customers to buy and make it easy for them to do so to increase your chances of success. Why use...
Are Companies Still Using Direct Mail?
When it comes to marketing your business, many people may ask whether direct mailings are still a relevant option. The short answer is absolutely, yes they are! But why? With so much accessible via the internet, what makes companies still find it beneficial to use...
What Makes Good Franchisees
You may be considering starting a new business and wondered if franchising is right for you. Well, running any successful business takes a certain kind of person to make it work. Just because buying a 'business in a box' avoids some of the legwork that getting a new...