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Overcoming Resistance – Why a printed product works better than the web

Overcoming Resistance – Why a printed product works better than the web

by Mike Etheridge | Nov 12, 2019 | Printing

In the last decade, many marketers have been engaged in some kind of “print to digital” transformation. Glossy brochures, direct mail pieces, bulky manuals, and many other printed items have been replaced by a combination of web content, email, and...

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